We put the right content in front of the right person at the right time.
An anonymous lead visits your website and leaves. That lead is gone forever, right? Not with Dexterous Media Group. The lead that visited your website and left no information will now see your ads on their favorite social media feeds, mobile apps, and Google. And not just "normal" ads; ads that are personalized to that lead specifically based on their behavior on your website.
We deliver a customized personal experience for each individual lead at the speed of automation.
Not only do we address a lead by name, but we also develop personas. A persona is a profile created to identify a specific type of buyer. Are they an older shopper? If so, we want to send text-heavy marketing. Are they younger? Video is the key. There is a LOT more that goes into developing personas for your leads.
Why does it work so well? Because a lead is always in a pipeline. Always. Until they either say "stop!" or they buy.
A marketing pipeline that sends personalized social media posts, emails, and website experiences that speak directly to a lead's interests. How do we know the lead's interests? Their behavior. We track every piece of content a lead interacts with and respond with more of the same... until they're sold!
Do you need help managing your website or have a few questions about marketing? Give us a call. We are ready to help.(949) 302-6908